Role and responsibilities:
Product Specialist is accountable for GC/MS business and market share growth in the assigned territories; working closely with the countries in making sure the country setup, sales coverage, channel competency is adequate to drive the business. Main area of responsibility including:
- Develop and execute clear and compelling country GC/MS business plan
- Accountable for the market share in the assigned territories
- As an important key stakeholder in driving country integrated solution approach creating the overall value for customer
- Drive along with sales or channel management to achieve targets and goals. Ensure team alignment with business unit goals and objectives.
- Train and educate sales/marketing/technical support team members to ensure all are engaged and aligned to deliver the growth plan.
- Drive operational discipline through funnel quality and accuracy
Detailed operational activities:
1. Pre-sale activities
* Increase the availability of technical advice to customers and colleagues
* Support sales account managers and distributors for GC/MS products
* Involve in distributor and customer meetings to discuss GC/MS techniques and instrument selection to best suit customer application
* Offer technical and workflow consultation to customers
* Conduct seminars, user group workshops and presentations
* Involve in new product releases
2. During and closing sale
* Consult with sales account manager on deal strategy and tactics
* Provide relevant technical info to progress the deal
* Manage the demo or sample analysis with Application Scientists
* Assist in closing deal technically
3. Ongoing Activities
* Collect and review business data relevant to GC/MS such as funnel information, win/loss, competition, installed base etc.
* Update competitive product information to field and business unit
* Detailed GC/MS market study including markets, drivers, growth potential and competition
* Utilize CRM tool as the platform for business discussion
Note: The above statements are intended to describe the general nature and level of work being performed by incumbents. They are not intended to be an exhaustive list of all responsibilities, duties and skills required by all incumbents. Incumbents may perform other duties as assigned.